#4D6D88_Small Cover_March-April 2024 DRA Journal

In this exclusive Show Preview Issue, we present the IDEM Singapore 2024 Q&A Forum featuring key opinion leaders; their clinical insights covering orthodontics and dental implantology; plus a sneak peek at the products and technologies set to take center stage at the event. 

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SuperMouth Launches Mouthcare System for Kids and Kicks Off Summer of Smiles Program

SuperMouth®, the self-proclaimed first dentist-invented mouthcare system for kids, has introduced a new oral care solution designed to prioritize whole mouth health. The innovative SuperMouth system incorporates safe and effective ingredients, educational resources targeted at parents, and engaging entertainment content for children. 

By offering age-specific customization, SuperMouth MouthCare Systems are tailored to individual needs, including age, risk potential for cavities, and personal preference. 

Comprehensive Kits for Kids

According to a press release, these comprehensive kits are shipped directly to consumers every three months and encompass more than just brushing and flossing. The systems comprise age-appropriate toothbrushes, toothpastes, floss products, mouthwashes, mouthsprays, tongue scrapers, coordinated accessories, educational resources, and entertainment, all working in synergy to promote a healthy mouth and overall well-being. By fostering lifelong healthy oral care habits, SuperMouth aims to contribute to the development of healthier, happier, and more successful children.


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According to Dr Kami Hoss, a dentist and the founder of SuperMouth, the inspiration behind the creation of this unique mouthcare system was the lack of safe, effective, and enjoyable oral care products for children that he could confidently recommend to his patients. 

Dr Hoss explained, “We’re revolutionizing the way families approach oral care by offering age-based solutions for every stage of development. And to make it even better, we’re adding an element of fun. Our upcoming summer’s live-action and animated film is just one example of how we stand out from the rest.”


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Summer of Smiles Program Unveiled

To celebrate the launch of the SuperMouth brand, the Summer of Smiles campaign has been introduced. This initiative will showcase their new oral care products, educational content, and the premiere of their first action movie, “The Rise of SuperMouth!” The latest offerings from SuperMouth, including brush time accessories and entertainment, serve to reinforce the brand’s mission of making oral care enjoyable and engaging for children, thereby fostering their enthusiasm for maintaining good oral hygiene habits.

The Summer of Smiles campaign will feature the world premiere of “The Rise of SuperMouth” at the esteemed TCL Chinese Theatres in Hollywood on Sunday, June 25th, as part of the annual Dances with Films Festival. Families are invited to join the SuperMouth Squad’s adventure as they strive to save Earth from the sugar-loving Cavitar. The event promises live performances, character meet-and-greets, and the opportunity to win exciting prizes. Following the premiere, the film will be available online on Monday, June 26th, just in time for National Toothbrush Day.

Cavitar Cubby & MouthCare Organizer

In an effort to generate even more smiles this summer, SuperMouth has unveiled the Cavitar Cubby & MouthCare Organizer, expanding its range of customized SuperMouth MouthCare Systems. Inspired by an ice cream truck, the Cavitar Cubby is a mouthcare organizer that aims to make toothbrushing a delight.

According to SuperMouth, the Cavitar Cubby features a playful ice cream truck design which boasts a toothpaste dispenser that dispenses the perfect amount of toothpaste. The caddy comes equipped with an ice cream cone rinse cup for mouthwash, a toothbrush holder, and toothy tunes. The Cavitar Cubby aims to become the ice cream truck parents encourage their children to visit daily. 

The information and viewpoints presented in the above news piece or article do not necessarily reflect the official stance or policy of Dental Resource Asia or the DRA Journal. While we strive to ensure the accuracy of our content, Dental Resource Asia (DRA) or DRA Journal cannot guarantee the constant correctness, comprehensiveness, or timeliness of all the information contained within this website or journal.

Please be aware that all product details, product specifications, and data on this website or journal may be modified without prior notice in order to enhance reliability, functionality, design, or for other reasons.

The content contributed by our bloggers or authors represents their personal opinions and is not intended to defame or discredit any religion, ethnic group, club, organisation, company, individual, or any entity or individual.

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