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A-dec Partners with Benco Dental in New Distribution Deal

A significant shift in the dental equipment distribution landscape is set to take place as Benco Dental and A-dec have announced a new partnership agreement. The collaboration, which begins February 3, 2025, will make A-dec’s complete product line accessible to Benco Dental’s customer base across the United States.

Enhanced Customer Experience Through Showroom Integration

The partnership will feature dedicated A-dec installations at Benco Dental’s CenterPoint showrooms, located strategically near Los Angeles, Dallas, and between New York City and Philadelphia. These facilities will enable dental professionals to evaluate A-dec equipment in realistic clinical settings.

Sue Evans, Benco Dental’s vice president of equipment merchandising, emphasized the importance of hands-on experience: “We have been leading the way in creating immersive and informative test drives to elevate our customers’ experiences with cutting-edge equipment since opening our first CenterPoint location in 2010.”

The distribution agreement is supported by Benco Dental’s extensive network of over 340 sales representatives and 71 equipment specialists. Additionally, a technical support team of 320 full-time installation and maintenance professionals is positioned throughout the country to provide rapid service response.

Leadership Perspectives

Both companies’ executives have expressed optimism about the collaboration. Katy Cohen, Benco Dental’s chief revenue officer, stated: “At Benco Dental, we have the greatest admiration for A-dec and share their commitment to innovation and excellence.”

A-dec’s leadership shares this enthusiasm, with Tim Long, vice president of sales and marketing, noting: “A-dec is so excited to expand our partnership with Benco Dental. As two family-owned businesses with a shared vision of customer experience and practice success, we are confident that we will make a positive impact on our valued customers.”

Design and Innovation Focus

The partnership builds on Benco Dental’s established reputation in dental office design, recently recognized by the American Dental Association’s Design Innovation Awards in 2023 and 2024. The company’s CenterPoint locations feature interior design studios staffed by award-winning professionals, facilitating comprehensive planning for A-dec equipment installations.

This collaboration represents a notable development in dental equipment distribution, combining A-dec’s manufacturing expertise with Benco Dental’s extensive distribution network and customer support infrastructure.

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